Jaeger clothing’s 128-year history – in pictures

Jaeger, started in 1884 by Lewis Tomalin, has just been bought by Jon Moulton's private equity firm
  
  


Jaeger Gallery: Lewis Tomalin came up with Jaeger after reading work of Dr Gustav Jaeger
Lewis Tomalin came up with the concept for the company after reading the work of Dr Gustav Jaeger, a professor of zoology and physiology, who pioneered the benefits of animal hair in clothing. Jaeger is pictured in his book Health Culture (London, 1907). Tomalin translated the doctor's work into English Photograph: Jaeger PR
Jaeger Gallery: Milton Street in Moorgate became home to Jaeger headquarters in 1887
Milton Street in Moorgate became home to Jaeger's headquarters in 1887 and remained their base until the company moved to City Road in 1945 Photograph: Jaeger PR
Jaeger: October 1932: Andrea Mijinska models an evening dress
October 1932: Andrea Mijinska models an evening dress and coat designed by Jaeger Photograph: Sasha/Getty Images
Jaeger: 1934: Sun fashions from the House of Jaeger
1934: Summer fashions from the House of Jaeger Photograph: Sasha/Getty Images
Jaeger: March 1935: The interior of one of the departments at Jaeger's store
March 1935: The interior of Jaeger's store in Regent Street Photograph: Sasha/Getty Images
Jaeger: March 1935: The bag shop in Jaeger's in Regent street, London
March 1935: Inside Jaeger's Regent Street store Photograph: Sasha/Getty Images
Jaeger: September 1938: A winter sports ensemble by Jaeger
September 1938: A winter sports ensemble by Jaeger, a white woolen three-quarter length coat with a hood worn over grey slacks Photograph: Fox Photos/Getty Images
Jaeger Gallery: 'Jaeger for National Health'. 1940s poster campaign
'Jaeger for national health' – a 1940s poster campaign Photograph: Jaeger PR
Jaeger Gallery: The Jaeger Girl advertising campaign in spring 1964
Spring 1964: The Jaeger Girl advertising campaign Photograph: Jaeger PR
Jaeger: January 1971: A boy models a knitted Italian double breasted jacket
January 1971: A boy models a knitted Italian double-breasted jacket with brass buttons and knitted Italian shorts Photograph: Evening Standard/Getty Images
Jaeger: May 1980: Cecile modelling a pair of grey flared knickerbockers
May 1980: Jaeger's grey flared knickerbockers, waistcoat and hat Photograph: Evening Standard/Getty Images
Jaeger: October 1985: Anne Bezamat models yellow print dress and hat
October 1985: Anne Bezamat models a print dress and hat Photograph: David Crump/Associated Newspapers
Jaeger: July 2007: Regent's Street Jaeger shop in London
July 2007: Jaeger's Regent Street shop Photograph: Sarah Lee for the Guardian
Jaeger: UK: Belinda Earl Appointed Jaeger Chief Executive
May 2004: Belinda Earl was appointed chief executive Photograph: John Rogers/Getty Images
Jaeger: A model on the catwalk at the Jaeger Spring/Summer 2009 collection
Jaeger's spring/summer 2009 collection at London Fashion week Photograph: Dan Kitwood/Getty Images
Jaeger: The Jaeger Autumn/Winter 2009 collection, at London Fashion Week
Jaeger's autumn/winter 2009 collection Photograph: Ben Stansall/AFP/Getty Images
Jaeger: The Jaeger Spring/Summer 2011 show at London Fashion Week
Jaeger's spring/summer 2011 show Photograph: Chiaki Nozu/WireImage
Jaeger: The Jaeger Spring/Summer 2011 collection at Somerset House in London
Jaeger's spring/summer 2011 collection Photograph: Ian Gavan/Getty Images
Jaeger: The Jaeger London Spring/Summer 2012 show at London Fashion Week
Jaeger's spring/summer 2012 show Photograph: Antonio de Moraes Barros Filho/WireImage
Jaeger: The Jaeger London Spring/Summer 2012 show at London Fashion Week
More from Jaeger's spring/summer 2012 show Photograph: Antonio de Moraes Barros Filho/WireImage
 

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